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2015 Audi A3 gets augmented reality app in place of owners manual [w/video]

There have been a few, seemingly half-hearted, attempts at reinventing the owner's manual - that thick stack of bone-dry information that you only look at if you're well and truly stumped. Hyundai tried swapping in iPads with the Equus, which didn't really take, while Chrysler switched its owner's manuals to digital form in 2010. Chrysler subsidiary Dodge even released a smart phone app that included all the info contained in the paper manual.
Audi, though, may have taken things to their logical conclusion - augmented reality. While it'll likely be more practical once Google Glass and other wearable tech is adopted on a wide scale, augmented reality allows users to project information on scenes, usually through a phones camera, which is how Audi does it.
Called eKurzinfo, the app looks through your phones camera to identify and explain different parts of the car. According to Metaio, the app's developer, the app recognizes 300 different parts of the car. Our sister site, Engadget, provides the best example of the app's abilities - if you point it at the engine temperature gauge, the app tells you what the gauge measures, and if the reading is too high, eKurzinfo will even show you where to find the coolant tank.

Audi Sport Quattro Concept speaks softly, carries a 700-hp stick

As promised, Audi has unveiled its Sport Quattro Concept here at the Frankfurt Motor Show, which takes inspiration from the 2010 Paris Motor Show debut known simply as the Quattro Concept. Both cars clearly seek to draw upon the company's legendary 1980 Ur-Quattro and its closely related Sport Quattro short-wheelbase rally special, yet this concept car looks more production-minded than the 2010 starlet.
Despite its more conservative duds, this handsome and muscular coupe actually packs significantly more power than the 2010 Paris showcar. In fact, it musters 700 horsepower and 590 pound-feet of torque from its plug-in hybrid powertrain, versus the Quattro Concept's more historically appropriate 2.5-liter five-cylinder turbo with 408 hp and 354 lb-ft. We're not going to complain about a twin-turbo 4.0-liter V8 plus an electric motor, nor will we grouse about its 3.7-second 0-62 mph dash, 190-mph top speed or 2.5 liters of fuel per 100 kilometers on the Euro cycle (roughly 94 miles per gallon US).
Stubborn rumors abound that Audi will offer a limited-edition version of this four-place coupe for sale, but for now, the company isn't talking. If such a model is offered, it's expected to cost significantly more than the R8 supercar, which might be a tough sell considering that vehicle's similar performance and more voluptuous - if less practical - shape.

2014 Audi S3 Cabriolet

Drivers are either droptop people or they're not. As most usually aren't - at least as far as the willingness to buy one is concerned - all convertibles tend to remain strictly niche cars. Thus, automakers must ask a noticeably higher price for them.
The Audi S3 Cabriolet is about as niche as you can get in the open daylight of mainstream automaking. Of course, the S3 cab doesn't really need to sell in big volumes; it exists because it's an easy and not too costly bit of flair for the company. In the US, this model would probably base out at around $44,000 if it were to join our fleet, which is problematic, as I'll soon explore.
In what may be a sign that Audi is essentially okay with all this, it had me up to central Sweden to twist around on the snow and ice in the open S3. The grounds ended up offering precious little ice and snow, so I drove the two-door ragtop on dusty, thawing Scandinavian roads. This was a blessing really, since ice driving in a cabrio - even a Quattro one - doesn't really reveal much of anything about such a car in its typical day-to-day life.