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BMW details cheaper, sub-M performance cars for young 'brand ambassadors'

BMW's M cars are undoubtedly some of the best sport sedans in the world. Unfortunately, their prices put them out of the reach of a huge segment of buyers, many of them young. However, that might change in the near future as BMW launches its M Performance Automobiles performance sub-brand, positioned between its standard cars and the full M models.
Traditionally, M car buyers have been male and in their early-40s, according to Oliver Ganser, product strategy manager for BMW North America, speaking to Automotive News. However with MPA, BMW hopes to find even younger buyers "who will be brand ambassadors and appeal to the real enthusiasts that we have," he said. These new MPA models will see a mild boost in power and handling from off-the-shelf parts, instead of the unique engines and cutting-edge tech from their bigger M brothers.
The M Performance Automobiles line was launched last March at the Geneva Motor Show with high-performance diesel models of the 5 Series, X5 and X6. The first of the MPA models coming Stateside, the M235i, launches in March. We liked it when we drove it in January, but the $44,000 base price is still a bit steep. If it proves to be a success, we will see more of them, and if not, then it'll go down as another failed experiment, like the 318ti hatchback.

2015 BMW i8 configurator is ready to show the future

Good news if you're one of the lucky few that can afford the new BMW i8. The high-performance hybrid's configurator has gone live on BMW USA's consumer website, meaning you can head in and customize till you drop.
If you've ever played with a BMW configurator, you'll instantly feel at home with the i8's. You have the choice of four trim packages (your author refuses to use BMW's pretentious "World" trim names), followed by wheel and exterior paint options. The interior choices are fixed to the trim level, so aside from trim, color and the choice of two wheel options, there isn't a lot to pick out on the i8.
Head on over and take a look.

2012 Pebble Beach Concept Car Lawn offers a tutorial in cars to come

The Pebble Beach Concours d'Elegance is a showcase for some of the world's most exquisite vintage vehicles, but if newer metal is more your speed, the Concept Car Lawn is the place to be.
This year saw models from Bugatti, Lamborghini, Aston Martin, McLaren and Bentley as well as SRT, Hennessey, Infiniti and Lexus among others. The ultimate sampler platter of exotic and concept vehicles saw the Bugatti Veyron 16.4 Grand Sport Vitesse mingle with the Lamborghini Urus Concept and the mighty Hennessey Venom GT, though we found ourselves particularly smitten with the BMW Zagato Roadster and the Aston Martin Vanquish.
Not that we could go wrong anywhere we looked. The 2013 Bentley Continental GT Speed seemed perfectly content parked on the manicured putting green, as did the McLaren MP4-12C Spider. Get cozy with the full gallery below to see the smattering of metal on the lawn.