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2015 Cadillac Escalade is exactly what you expect [w/video]

Leading up to the debut of the 2015 Cadillac Escalade, we were told that the new luxo-SUV would be "much less ostentatious" and that we could expect greater differentiation from its Chevy Tahoe/Suburban and GMC Yukon siblings. And while those things may be true to some extent, after digesting the full raft of Escalade information and photography, we can say that this new 2015 model is exactly what we were expecting all along.
No, there isn't a single part of the new Escalade package makes us go "wow" or "ooh," but it still looks like a solid, nicely updated offering that will surely attract the same sort of baller status when it hits the road. For starters, the new front end has been completely redesigned, where cleaner, tauter lines work with the full-LED headlamps and running lamps to create a face that, while familiar, falls right in line with the rest of Cadillac's lineup. Around the sides, the shape is exactly the same as the rest of the SUV's platform mates, with better-fitting body panels and a handsome, upright design. Of course, 20-inch wheels are standard, and hifalutin' 22-inch rollers are available (in chrome, we assume). Things get really interesting around back, where full-LED taillamps extend from the bumper all the way up to the top of the tailgate, and - like the Tahoe/Suburban/Yukon - the rear window wiper has been integrated into the top of the hatch for a cleaner look. It all looks pretty modern and good, but doesn't really tone down the otherwise flashiness of the Escalade package.
Like its predecessor, the new Escalade will be available in standard- and extended-wheelbase formats (bring on the EXT!). Only one engine is available: GM's 6.2-liter EcoTec3 V8, good for 420 horsepower and 460 pound-feet of torque, mated to a six-speed automatic transmission. Both two- and four-wheel drive configurations will be offered, and the new Escalade should be a bit better to drive than the previous model, with a new coil-over front suspension and five-link rear setup, a wider track, variable-assist electric power steering and Cadillac's Magnetic Ride Control system with Tour and Sport modes.

Lansing builds its millionth Cadillac

Cadillacs are built at plants across North America. The Escalade is assembled in Texas, the SRX in Mexico and the XTS in Ontario. But the bulk of Cadillac's lineup - or the smaller members of the family, at least - are built in Michigan. And while the upcoming ELR will be built alongside the Chevy Volt at the Detroit/Hamtramck facility (which incidentally opened with the Cadillac Eldorado back in '86), the majority of those Cadillacs built in Michigan are handled by the Lansing Grand River Assembly Plant.
In fact, Lansing Grand River just celebrated its millionth Cadillac built. The landmark millionth vehicle is a new 2014 CTS sedan in Red Obsession Tintcoat. The facility opened in 2001 and has built Cadillacs almost exclusively since then, assembling the CTS and ATS model lines, though in a couple of years it will also handle production of the Chevy Camaro.

General Motors shaking up its marketing... again

One of the things that dogs the full comeback of General Motors is the instability of its marketing. That part of the automaker got yet another big shakeup today when GM confirmed what I have been tweeting for a few days - strong rumors that the Chevrolet and Cadillac ad accounts are walking to new ad agencies.
Cadillac, GM's luxury brand, is going into review from Fallon Worldwide, Minneapolis and the indications are that Campbell-Ewald, Chevy's old ad shop, will end up with most or all of it. C-E just announced that it was moving from its long-time home in Warren, MI to a new downtown Detroit office next to Ford Field, just blocks from GM.
The other shoe to drop shortly will be the shift of GM's most important brand, Chevy, from Goodby, Silverstein & Partners of San Francisco to McCann-Erickson of Troy, MI. McCann used to be the agency for Buick and GMC, as well as GM's corporate advertising, and has retained some pieces of business over the last few years. Sources have even told us that it was McCann that did a lot of the creative work on Chevy's new ad platform, Find New Roads. (Not to be confused with a former McCann tagline for Saab, "Find Your Own Road.")