2013 Fiat 500 Abarth on 2040-cars

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Fiat celebrates 30 years of Panda 4x4 with Antartica edition [w/poll]

Typically, 4x4s are rather large affairs, but the Fiat Panda stands resolutely against the trend. And what's more, it's done just that for 30 years now, over the course of which Fiat has rolled out three successive generations and sold over 400,000 examples of the little off-roader that could. So to celebrate three decades of the Panda 4x4, Fiat is rolling out this special edition.
Called the Fiat Panda 4x4 Antartica, it's set to debut next week at the Frankfurt Motor Show alongside a new Black Code trim for the Freemont (known to us as the Dodge Journey) and an anniversary edition Abarth 595. Fiat has based this special edition on the Panda 4x4 Rock and upgraded it with two-tone paint, 15-inch diamond-finish alloys, orange trim, fog lights, tinted glass and special badging. Inside, it's got gray and orange upholstery, and European buyers can order it up with either the 85-horsepower 900cc TwinAir engine or the 75hp 1.3-liter diesel.
A limited run will reach European showrooms by the end of the year. But we wonder... should Fiat consider bringing the Panda Stateside to share floor space with the diminutive 500? Have your say in our informal poll below, and feel free to read through the press release, too.

Fiat 500L ad gets saucy with Paul Revere

At new vehicle first drives, there's a pretty set series of events before an automaker throws you the keys to their new baby. Predictably, there's a design presentation, a mechanical deep dive, and increasingly, an infotainment system walkthrough. Less known but just as common, however, are the marketing presentations, wherein execs talk about target customers and periodically show print and video 'creative' for their campaigns. Usually, we assembled media dutifully watch, nod and smile when shown commercials, but that's about it. Laugher - let alone universal gales of the stuff - is rare. But that's exactly what Fiat got when it showed us this not-yet-approved ad for its new 500L.
This minute-long Italian Invasion spot has gone on to hit television screens already, largely in a less-effective 30-second form, but we like this full-length director's cut best. It riffs off the historical vibe of some of Chrysler's best efforts over the last few years (the Dodge Challenger Freedom spot comes to mind) with a humorous and sexy play on the Paul Revere "The British Are Coming!" folk tale. If you haven't seen it already (it's just now going viral), scroll down to check it out. And if you already have, well, it's still worth a second look.

The Fiat 500 Cult celebrates the little car's success with a new top model

The Fiat 500 has proved to be a huge success since first being introduced in 2007. In that time, Fiat claims that it has sold over 1.2 million units worldwide. For the 2014 model, the Italians are celebrating with a new top-spec version called the 500 Cult at the Geneva Motor Show, but it likely will be limited to the European market.
The Cult is available as both a hatchback and convertible and each receive their own, unique color. The coupe is available in a light mint green called Lattementa Green that recalls the 500s from the 1960s, and the convertible is offered in Three-layer White. Both models get gloss black trim around the taillights, and the bumperettes and tailgate handles are finished in chrome. Buyers can choose between black or chrome trim for the door mirrors, both presenting a very retro look.
Inside, the Cult gets standard leather and a dashboard painted the same color as the body. A new 7-inch TFT display sits in the middle of the instrument cluster, which manages the media player, telephone, trip computer and displays warning messages. Automatic climate control and rear parking sensors are standard, and coupes get a sunroof.