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Ford Focus EV's slow sales trigger massive incentives

The Detroit News reports Ford is having real trouble moving its new Focus Electric. As a result, the automaker is offering substantial incentives in an attempt to lure in more buyers. How substantial? Try $10,750 off of a three-year lease. What's more, the EV can now be had for $37,995 ($2,000 less than its original base price) on top of an additional $2,000 cash discount to buy the EV outright - or you can opt for 1.9-percent financing if you work through Ford Motor Credit. None of which factors in various potential government incentives. Last year, Ford managed to sell a paltry 685 of the 1,627 Focus EV hatchbacks it built.
Ford isn't alone in trying to woo more buyers to its EV effort. Nissan cut the price of its Leaf by a whopping 18 percent for 2013, now down to $28,800 and built in the USA. The move followed the automaker's substantial incentives in 2012.
If you want a Focus Electric, you can now apparently get your hands on one for as little as $285 per month with $930 due at signing for a 36-month lease with 10,500 miles per year.

Ford unveils Mustang 50th anniversary logo, plans merchandise

The Ford Mustang turns 50 years old this year, and this is the logo that will announce the milestone occasion on a special line of merchandise. The graphic is the result of an internal design competition, and Ford will give 50 different companies the license to use it on traditional logo merchandise like shirts and watches, along with some untraditional items like pinball machines.
Ford is going to begin the celebrations at this week's New York Auto Show and continue them throughout the year, but April 17 is the official birthday of the the pony car that just won't quit. You can expect to start seeing anniversary merchandise in the next couple of weeks.

2015 Ford F-150 specs revealed, EcoBoost 2.7L to make 325 hp and 375 lb-ft [w/video]

Our new man Greg Migliore is in attendance at a Ford media event at the Blue Oval's Dearborn, MI headquarters today, and he's reported in with a handful of the 2015 F-150 stats that we've been dying to know. Ford is slow-playing the news release here, but we can still offer up some interesting output and performance figures after half-year of waiting.
We have all be quite aware that Ford's shift to aluminum construction would save a lot of weight for F-150 models, and the results we're hearing now are duly impressive. For instance: in Super Crew trim, a 2015 F-150 is a whopping 732-pounds lighter than was its closest 2014-model-year equivalent. That's like hauling three middle-aged dudes to your bowling alley's league night for free. Polish your balls, guys.
Ford isn't willing to offer up any actual curb weights just yet, but if we take that 732-pound loss and extrapolate with the 5,128-pound curb weight of the 2014 F-150 Super Crew with the 3.7-liter V6, we can guesstimate that 2015 models will measure out in the 4,400-pound range. That's impressive.