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Ford Focus EV's slow sales trigger massive incentives

The Detroit News reports Ford is having real trouble moving its new Focus Electric. As a result, the automaker is offering substantial incentives in an attempt to lure in more buyers. How substantial? Try $10,750 off of a three-year lease. What's more, the EV can now be had for $37,995 ($2,000 less than its original base price) on top of an additional $2,000 cash discount to buy the EV outright - or you can opt for 1.9-percent financing if you work through Ford Motor Credit. None of which factors in various potential government incentives. Last year, Ford managed to sell a paltry 685 of the 1,627 Focus EV hatchbacks it built.
Ford isn't alone in trying to woo more buyers to its EV effort. Nissan cut the price of its Leaf by a whopping 18 percent for 2013, now down to $28,800 and built in the USA. The move followed the automaker's substantial incentives in 2012.
If you want a Focus Electric, you can now apparently get your hands on one for as little as $285 per month with $930 due at signing for a 36-month lease with 10,500 miles per year.

Ken Block's 1965 Ford Mustang Hoonicorn RTR and CR Supercars Villain are retro done right

Gymkhana king Ken Block has had a pretty simple car history in his trademark videos, starting out with Subaru Impreza rally cars before moving into Ford Focus racers for the past four installments. His next video, though, Gymkhana Seven, kind of goes back in time.
Rather than the cutting-edge rally racers of past videos, Block will pilot a heavily modified 1965 Ford Mustang, called the Hoonicorn. How heavily modified is it? Well, Block's Hooligan Racing Division, ASD Motorsports and Vaughn Gittin Jr.'s RTR, spent two years working on it, ditching the standard engine and rear-wheel-drive layout and replacing it with a 410-cubic-inch Roush Yates V8. Yes, that's a NASCAR engine, and it produces 845 horsepower.
A NASCAR-powered Mustang would be news in itself, but it's the other powertrain changes made by Block and Co. that really makes headlines. Power is channeled through a one-off Sadev transmission and all-wheel-drive system, meaning that Block has basically married a NASCAR stock car with a WRC racer. ASD also developed the customized suspension, tubular chassis and roll cage. The wide Mustang body is the work of RTR and Block's own Hoonigan Racing Division, while the 18-inch fifteen52 wheels are shod in Pirelli Trofeo R tires that use a specialized compound exclusive to Block.

Ex-GM VP LaNeve takes over Lincoln ad agency

Those of you that caught yesterday's op-ed about Lincoln will have heard already, but Mark LaNeve has taken the helm at Team Detroit. Once the North American vice president of sales, service and marketing for General Motors, LaNeve will now head up the agency that handles all of Ford advertising. LaNeve will also run the account for Lincoln. While at GM from 2001 to 2009, the exec oversaw ad campaigns like Cadillac's Breakthrough and sales initiatives like "Employee Pricing for Everyone."
He left in 2009 to join Allstate as chief marketing officer, oversaw the creation of the Mayhem ad spots and was moved into the role of VP of agency operations overseeing Allstate's 10,000 agents. He resigned from the insurer in February 2012 for personal reasons and joined Team Detroit in August 2012 as chief operating officer, in charge of satellite offices in New York and internationally. He replaces ex-CEO Cameron McNaughton, and will continue to hold the title of COO.
Lincoln is trying to get its 2013 back to rights after putting big dollar commercials for the 2013 MKZ on television then having production glitches preventing cars from getting to dealerships. With rumors of a relaunch in the works, it's no surprise LaNeve has been given the reins - and from here it looks like the brand is desperate for the kind of magic he's proved he can marshal. Perhaps he can start by calling a mulligan on the renaming exercise that gave us the hoary "Lincoln Motor Company" and go back to oh, say, "Lincoln." Then he can ask the product folks to get to work on the MKC concept...