1970 Ford Ranchero on 2040-cars

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Truckmakers squabbling over who can sell Jimmy Fallon a pickup

Snagging a celebrity endorsement is a big deal for automakers, as evidenced by the recent efforts of the Detroit Three to try and woo The Tonight Show's newest host, Jimmy Fallon, into one of their trucks.
After announcing during Wednesday night's show that he was in the market for a pickup truck, Fallon set off a firestorm of efforts on Twitter, with both Ford and Chevrolet petitioning the funnyman to test out a truck. According to Ad Age, Ford recommended the King Ranch edition of its next-generation F-150 while the show was still airing. Chevy, meanwhile, waited until the next morning to pitch a Silverado to Fallon.
The winner of this social media feeding frenzy, though, was Ram. Promoting a variation of its "Guts, Glory, Ram" tagline, the Auburn Hills-based manufacturer created the hashtag #GUTSGLORYFallon. It even went so far as to park a Ram 1500 outside 30 Rockefeller Center in New York, where The Tonight Show is filmed. On the back of the Ram sat a sign, reading "Big enough, Jimmy? Test it out," referencing a joke from the Wednesday show.

Ford settles class action suit over defective Navistar diesel engines

The 2003 Ford F-Series Super Duty (shown above) introduced the 6.0-liter Power Stroke diesel supplied by Navistar, and while that is an engine Ford would love to forget, it's now one step closer to putting that particular problem behind it. Automotive News is reporting that Ford has settled a class-action lawsuit brought on by problems with this engine that started right out of the gate and ultimately broke up the 30-year relationship between Ford and Navistar.
Owners and lessees of 2003-2007 Super Duty trucks and E-Series vans equipped with the 6.0-liter Power Stroke are eligible for deductible reimbursements of between $50 and $200 from the original five-year/100,000-mile engine warranty, while Ford is paying out as much as $825 for out-of-warranty engine repairs. These repairs may include the exhaust gas recirculation (EGR) cooler, EGR valve, oil cooler, fuel injectors and turbocharger, but are only covered if the components failed before six years or 135,000 miles.
In total, Ford has agreed to pay about 50 percent of the value of the repairs and deductibles paid by its customers who submit a claim before the end of this year, and $150,000 is going to the 16 named plaintiffs in the case; Navistar was not included in the lawsuit.

2015 Ford Mustang option prices gallop onto the web

The 2015 Ford Mustang is one of the most anticipated cars of the year, despite the fact that production hasn't yet begun. What's a pony car fan to do? It turns out that Ford already has pricing and options information about the vehicle in its dealer ordering system. A few enterprising folks have snapped some pictures from it and have posted them online. You might not be able to drive your car yet, but you can at least see what it might cost.
At the moment, Ford appears to be splitting the Mustang into five models - 3.7-liter V6, 2.3-liter EcoBoost, GT with the 5.0-liter V8, 50th Anniversary and SVT. There are 10 available paint colors, 2 of which require an extra outlay. Triple Yellow is $495, and Ruby Red Tint is $395. Regardless of model, navigation goes for $795, and reverse parking assist is $295.
For both the EcoBoost and GT, the six-speed automatic tacks an extra $1,195 to the sticker, and adaptive cruise control is the same price. The GT also has a limited-slip 3.55 rear end for $395 and a GT Performance package for $2,495. Recaro leather seats add an extra $1,595. For the EcoBoost, there's something called EcoBoost Performance package for $1,995. The system doesn't say what the packages include.