274hp Full Power Bluetooth Premium Audio Sport Gauges Sat Radio Save Excellent on 2040-cars
Hightstown, New Jersey, United States
Body Type:Coupe
Engine:2L I4 16V
Vehicle Title:Salvage
Fuel Type:Gasoline
For Sale By:Dealer
Used
Year: 2013
Number of Cylinders: 4
Make: Hyundai
Model: Genesis
Warranty: Vehicle does NOT have an existing warranty
Drive Type: RWD
Mileage: 8,056
Sub Model: 2.0T R-Spec 6 SPEED BREMBO BRAKES SPORT SUSPENSION
Exterior Color: Red
Number of Doors: 2 Doors
Interior Color: Black
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Auto Services in New Jersey
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Auto blog
Hyundai announces N performance sub-brand at WRC launch
Tue, 10 Dec 2013It's been well over a year since Hyundai revealed its initial prototype for the i20 WRC at the 2012 Paris Auto Show. Now it's revealed the final version (pictured above, complete with Shell Helix livery) and it's also announced the full team that will field it next year in the World Rally Championship, including Thierry Neuville and additional drivers Juho Hänninen, Dani Sordo and Chris Atkinson. That's plenty exciting for rally fans, but the news that caught our attention was buried deeper in the press release.
That is the announcement of Hyundai's new N performance sub-brand. Named after the company's R&D facility in Namyang, South Korean, the N brand "will be used to symbolize Hyundai's high performance technology," not just on the rally car but also "future mass-produced high performance cars" for the road. The WRC car wears the logo that we'd expect to represent that new cadre of performance Hyundais.
Having hinted at the emergence of a European performance sub-brand a couple of months ago, the Korean automaker hasn't revealed any further details on which those road cars might be, but promises to transfer lessons it learns from the rally stage to the marketplace. We're looking forward to finding out more, but a roadgoing i20 hot hatch would be a good first bet. Here's hoping the North American product lineup won't be left out.
2013 Hyundai Veloster Turbo: March 2013
Fri, 05 Apr 2013
Much of my time spent with the Veloster Turbo was under gray skies dumping inches of snow.
Make sure to follow our more frequent long-term updates on the official Autoblog Facebook page.
VW planning to push Hyundai for World Cup eyeballs
Tue, 22 Apr 2014Adidas was an official sponsor of the 2010 World Cup in South Africa, but the German sportswear company got drowned out of early advertising buzz by Nike, which wasn't a World Cup sponsor. The American company's Write the Future ad put it at the top of Nielsen's study of online buzz, ahead of Adidas. The same thing happened to official World Cup sponsor Budweiser when it got drummed out of the top ten in Nielsen's buzz ratings, while Danish brewer Carlsberg - not a Cup sponsor - ranked sixth.
Volkswagen hopes to score the same goal on Hyundai during this year's World Cup in Brazil. Hyundai and Kia have been official sponsors of the global soccer federation FIFA since 2002 and are official sponsors of the World Cup through 2022. VW has "a major ad buy" planned to run on ABC, ESPN and Univision as well as digital and social media channels during the competition, which begins June 12, to promote the GTI. VW of America's VP of marketing said the Cup's attraction to young males and Hispanics makes it the perfect place to promote the hot hatch.
The sparring between Hyundai and VW has already begun. Volkswagen's Gol compact, named for the Portuguese word for a soccer goal, has been the best selling car in Brazil for 27 years, and the German company sponsors the national soccer team. When Hyundai Brazil began a promotional campaign promising to extend its five-year warranty for six if the Brazilians won a sixth world cup, Volkswagen of Brazil complained to the soccer federation, which asked Hyundai to pull the campaign. As of this writing, that hasn't happened, so we expect it'll be boots on, gloves off, on and off the pitch this summer.
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