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Hyundai readying Juke rival with 'edgy, dynamic styling' for 2017

Love it or hate it, the Nissan Juke has drawn attention to itself and to its maker. Little wonder, then, that Hyundai wants to follow a similar formula.
According to our compatriots over at Edmunds, Hyundai has a whole raft of new products in the works - as you'd expect from the world's fourth-largest automaker - including replacements for the current Tucson and Elantra sometime next year, but also a subcompact crossover to target the Juke, not to mention tiny softroading rivals like the forthcoming Chevrolet Trax. Details at this point are few and far between, but it appears Hyundai is committed to making it as zany as the Nissan it will target. The Korean automaker revealed the Curb concept (pictured above) along similar lines at the 2011 Detroit Auto Show.
Hyundai Motor America CEO Dave Zuchowski tells Edmunds not to expect a mini Tuscon, but to "Think of maybe something that looks like a Juke or something that has edgy, dynamic styling." Considering how off-the-map Hyundai went with the Veloster and its unconventional array of doors, we know the Korean automaker can think outside the box for this Gen-Y crossover. Whether the edge tiny CUV market has space for more than the Juke, however, is another matter. One way or another, look for the tiny Korean crossover to arrive sometime in 2017.

2009 Hyundai Genesis under investigation for brake problems

According to The Detroit News, the National Highway Traffic Safety Administration has launched an investigation into 40,000 Hyundai Genesis sedans due to reports of brake problems. All of the vehicles in this probe are from the 2009 model year.
NHTSA has reportedly received 23 complaints from owners citing increased brake pedal travel and reduced braking power, with one of the incidents resulting in a crash. The Detroit News reports that, in another incident, the Genesis driver responded to the lack of brake effectiveness by applying the parking brake, which caused the vehicle to lose control and go into a spin. Many of the complaints indicate that this problem was simply diagnosed as a faulty ABS module.
In a statement to The News, Hyundai said it is fully cooperating with NHTSA on this investigation. An official recall may occur, depending on the results of the government agency's findings.

Hyundai details its five Super Bowl ads, Santa Fe is MVP [w/video]

If the Super Bowl were Las Vegas, Hyundai would be considered one of its whales. The South Korean automaker will be advertising for the sixth straight year during The Big Game, and this time it's rolling up with five spots, four of them new. The new 2013 Santa Fe gets the star treatment, featuring in three of the spots, but the theme throughout is using "a Hyundai vehicle as the ultimate sidekick and partner-in-fun."
The four brand new commercials are:
Epic PlayDate - the headliner, uses the Santa Fe for "an unforgettable and epic play date" and features a brand new song from "a legendary alternative rock band."