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Chinese patent filing shows what could be next Royal Limo from Jaguar

Someone filed a patent application in China for the Jaguar XJ limousine seen above, but no one's sure who filed it or what the car is for. One camp thinks it's a State limo for UK royals like the Bentley State Limousine, another camp thinks it's the work of aftermarket coachbuilders.
One thing's for sure: Assuming it ever gets made, anyone who buys it wants an XJ in name only; the modifications have removed almost all of the grace of the standard sedan. Estimated to be more than three feet longer than an XJ, the stretched rear doors are backed by an even more stretched rear section that, in losing the trademark XJ C-pillar (the D-pillar on this car), adds all sorts of ungainliness to its backside. What's more, the roof rises from front to rear, we can only assume to make room for people with large hats. Or the NBA player that the Chinese call "Sweet Melon."
Head over to AutoSohu for more photos from the application, if you're sure that's what you really want.

Jaguar takes bite out of Mercedes' Magic Body Control chicken ad

We were quite impressed by Mercedes-Benz when it aired its Magic Body Control commercial, starring a group suitably funky chickens demonstrating their ability to jive to Diana Ross and the Supremes. Now, Jaguar has taken the opportunity to poke some fun at its German rival, releasing its own take on the Magic Body Control spot, and um, there's a big cat involved.
You'll really want to take a look at this video, which is just another sign that in terms of clever ads, Jaguar is doing quite well. We aren't sure if "Jaguar vs. Chicken" will make it onto TV any time soon, but it's still fun to see the British brand take the mickey out of Mercedes - it's rare to see automakers go after each other so bluntly in their marketing efforts. Scroll down to watch the video (we've also included a bonus video, Jag's recent "Cat In A Box" spot).

2013 Jaguar XF 3.0 Supercharged

Generally speaking, I don't get too upset about the growing need to replace displacement in modern cars. Sure, there are exceptions (don't you touch my 6.2-liter AMG V8), but honestly, the industry's new forced induction powertrains are all lovely, and their gains in fuel economy - when they actually make good on them - can make up for the ever-so-slight losses in performance or driving character.
But I'm having a hard time keeping my chin up with this Jaguar XF. For the 2013 model year, Jaguar has killed off the naturally aspirated 5.0-liter V8 and fitted a supercharged 3.0-liter V6 with an eight-speed automatic in its place (and even offers a turbocharged four-cylinder engine below that). That all sounds perfectly well and good, but a week behind the wheel of this British Racing Green sedan just left me missing that V8. And then some.
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