'2001 Jeep Wrangler Tj on 2040-cars

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Jeep teases pair of Moab concepts early

With the 47th annual Moab Easter Jeep Safari coming up at the end of this month, Jeep is preparing to roll out six new off-road-ready concept vehicles. The first two being teased are the Jeep Grand Cherokee "Trailhawk II" concept and the Jeep Wrangler "Slim," and while we have no information on either, we at least get an idea of what they'll look like.
We can't tell why this Wrangler is called Slim, but it has a nice black-and-red paint scheme with a serious off-roading front bumper and five-spoke beadlock wheels. There's even less we can figure out about the Grand Cherokee's Trailhawk II concept except that it appears to be painted up in the same Crusher Orange paint job as the recently introduced SRT Viper TA. We'll likely more of these as well as peeks at the other Moab concepts as we get closet to this year's Moab Easter Jeep Safari, which will be held March 23 through 31.

Jeep follows up Super Bowl spot with call to help the USO

Once again, Chrysler had one of the most talked about Super Bowl commercials with its two-minute Whole Again Jeep spot, which was used to highlight its Operation SAFE Return program for US military personnel returning home from active duty. As part of this campaign, Jeep announced today that it will be donating up to $300,000 to the United Services Organizations (USO), and you can help.
Simply tweet using the #joinOSR hashtag on Twitter, visit the Yahoo! homepage or go to the Jeep Operation SAFE Return website, and Jeep will donate $1 to a fund that provides returning troops things like employment assistance and incentives to buy new vehicles. Jeep is also donating to this charity to the tune of $250 for each Jeep Wrangler and Wrangler Unlimited (including the Freedom Edition model) and Jeep Patriot Freedom Edition model sold.

GMC boss wants a Jeep Wrangler rival

Challengers come and challengers go, but the Jeep Wrangler continues to push forward even after vehicles like the Toyota FJ Cruiser and the entire Hummer brand have been shut down. Now GMC reportedly wants to take a stab at the quintessential Jeep, as well.
The news comes directly from Buick-GMC vice president Duncan Aldred, speaking with our compatriots over at Edmunds. Although Aldred said there are no plans currently on the table to expand GMC's lineup beyond the current range, "there is plenty of room everywhere in the hierarchy."
That could include a rival to the Wrangler, as well as a flagship luxury SUV positioned above the current Yukon Denali (pictured above). Just when (or for that matter, if) such models might come into fruition remains a big question mark, but it's certainly interesting to see what GM's dedicated truck brand has on the drawing board.