2010 Kia Forte Lx Sedan 4-door 2.0l on 2040-cars

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Kia launching Uvo 2.0 in 2014 Sorento

Along with all the new model introductions hitting the stages of the LA Auto Show, automakers made plenty of announcements in regards to technology heading into the show. Chevrolet's MyLink will be adding Siri and Ford is reportedly preparing some more updates for its MyFord Touch and My Lincoln Touch, but now Kia has announced that it will be releasing the next version of its Uvo infotainment system in the 2014 Kia Sorento and later in other Kia models including the redesigned 2014 Forte.
Uvo is Kia's hands-free infotainment system, and now it will be adding a telematics "eServices" system including vehicle diagnostics, a parking location reminder for drivers and 911 Connect. Officially called Uvo eServices Infotainment System with Voice Command Navigation, this is essentially the "version 2.0" for Uvo, which came with voice recognition and hands-free control of mobile phones when it was introduced in 2010.
When the 2014 Sorento goes on sale, the new Uvo will only be compatible with iPhones, but Android phones are expected to work by the second quarter. Scroll down for Kia's press release on the updated Uvo system.

Kia previews its Super Bowl baby commercial, far cry from Adriana Lima

We're going to go ahead and give Kia the benefit of the doubt - the automaker brought us a bathing-suit-clad Adriana Lima in its Super Bowl spot from last year. That kind of thing doesn't go unappreciated.
But, if we're really honest, and judging solely on the "teaser" video below, the space suit-wearing, baby-star from Kia's commercial this year is really creeping us out.
In any event, the Kia ad (sorry, "mini-movie") called Space Babies will be set on the distant planet of "Babylandia," and will attempt to present some kind of lie about where babies come from in the ultimate service of selling the 2014 Kia Sorento. Don't let the panda, dog, pig, giraffe, rhino and unholy baby stare make you take your eye off the ball, folks - there's a car on sale here.

Kia K900 flagship to make advertising debut during Super Bowl

Kia is already solidifying its advertising plans for the 2014 Super Bowl, targeting a 30-second spot for its new, rear-drive K900 sedan during during the biggest football game of the year. The cost for this half-minute of air time? $4 million.
Of course, Kia is no stranger to advertising during the Super Bowl, with the Space Babies and Hot Bot ads of last year and the Mr. Sandman spot in 2012. But the stakes with the K900, which see the Korean brand attempting emulate its corporate cousin/bitter rival Hyundai, by moving into the rear-drive luxury space, are far, far greater. After all, Kia's previous Super Bowl ads were all for models in established segments - the K900 is an entering a realm the brand has never played in before.
The Super Bowl spot will be the first exposure to the K900 for many potential buyers, and considering that the South Korean brand is targeting conquest sales, according to the report from AdAge, it's important that it makes a good showing on such a large stage. As for the theme of the ad, there isn't much speculation from the execs this early in the game, according to AdAge. Looks like we'll be waiting until February to find out.