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Lamborghini to price Urus similar to Huracan

If and when the Urus project is finally approved for production, it will take Lamborghini into not one but several new territories. For one, it will be the company's first SUV since the demise of the LM002 in 1993. It'll also be the company's first front-engined model since the demise of the Jalpa and Espada in the late '70s, and its first model to offer hybrid and turbocharged powertrains in, well... ever. Just don't expect it to be its cheapest model.
According to Motoring.com.au, in speaking with Lamborghini sales and marketing execs, the Urus "will be priced similarly to the Huracán," which is currently the Raging Bull marque's entry-level model. That doesn't mean, necessarily, that the Urus (pictured above in Beijing alongside the previous Gallardo) couldn't undercut the Huracán's price slightly - especially since it will likely offer more than one engine option - but don't expect it to come cheap.
The Huracán starts in the US for $237,250. If, as reported, the Urus commands a similar price, that would make it the most expensive SUV on the market. That is, at least, before other high-end rivals from the likes of Bentley and Maserati get into the game.

Low-rider Lamborghinis, motorcycle gangs and Yakuza make Underground Hero a must watch

Japan's Yakuza are some of the most dangerous and feared criminals on the planet, known for a disturbing level of commitment and honor. Just do some research on yubitsume to see what we mean.
Underground Hero: Love To Hate Me is a video from Luke Huxham, that takes a look inside Yakuza car culture, showing that these dangerous criminals aren't all that different from normal enthusiasts when it comes to their cars. Focusing on Shinichi Moroboshi, owner of a modified Lamborghini Diablo and someone we wouldn't be interested in angering, it focuses both on his life in the Yakuza and just what drew him towards the Diablo.
There's also an interesting look at Japan's modding culture, where neon chassis lighting is still alive and well. The effect it has on these cars, mostly from Lamborghini, is actually pretty dramatic, almost classy. The video also focuses on Bosozoku, in this case, Japanese motorcycle gangs. These aren't your Harley-Davidson riding Hell's Angels, rather, these riders lean toward tricked out Hondas and Suzukis (heavily modified cars are also a staple of Bosozoku culture).

Zagato Lamborghini 5-95 successfully aims to be an instant collectible [w/video]

1965 was the first time Zagato and Lamborghini hooked up, when the Milanese coachbuilder created the Lamborghini 3500 GTZ for Marquis Gerino Gerini. There have been several more collaborations since then, the one you see above being the latest: the Lamborghini 5-95, created for collector Albert Spiess and designed to be "a modern collectible" in honor of Zagato's 95th anniversary.
Underneath its Speed Racer curves is a Gallardo LP570-4, its visual mass pushed forward thanks to the striving front fascia and a wind deflector at the bottom of the windshield that lengthens the hood, and a shortened trunk that "reveals the brutality of the mechanical components" in back. Between them are Zagato trademarks like wraparound glass and the double-bubble roof, and the size of the obvious air intakes has been reduced by hiding others in the greenhouse and fixing a center intake above the roof.
The Lamborghini 5-95 is on show at this year's Concorso d'Eleganza Villa d'Este at Lake Como in Switzerland. As for being a collectible, since it's headed straight for Spiess' garage afterward, we'd say they've got that part sealed up. For you non-collectors, there's a short video where you can hear the car fire up and a press release below with a lot more info.