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Maserati Levante crossover not Jeep based after all?

Maserati has been teasing its crossover project since 2011, which is when it first showed off the Kubang concept (pictured above). Still, the production version, rumored to be called the Levante, remains a complete mystery. The CUV was first rumored to borrow the platform from the Jeep Grand Cherokee, but new rumors indicate that the Italian, luxury crossover might actually take the underpinnings from the Quattroporte and Ghibli.
In a brief interview, Maserati CEO Harald Wester told CNN Money that the Levante wouldn't use Jeep's platform. Motor Trend spoke with an unnamed Maserati engineer who confirmed the rumor. Officially, the company says that no decision has been made.
We can add this to another long list of rumors about the Italian CUV. It was originally supposed to be built at Chrysler's Jefferson North assembly plant in Detroit. Then, plans were changed to build it in Italy.

Maserati orders explode, 22,500 through September

Last year when Maserati revealed a plan to sell 50,000 units globally by 2015, it seemed like a pretty steep goal for an automaker that had sold just 6,300 units for the entire year. It turns out that goal may be a little on the conservative side. Through September, Automotive News Europe says the Italian automaker has already racked up 22,500 orders mainly on the backs of the redesigned Quattroporte and the all-new Ghibli, and there are still more new products in the pipeline.
Back in August, we heard that demand in China was playing a strong role in Maserati's big numbers in 2013, and this doesn't even include the upcoming Levante SUV, which Maserati CEO Harald Wester expects to add as many as 25,000 units to the mix when it goes on sale in 2015. According to the ANE report, the Quattroporte is still the most popular model with almost 10,000 orders so far this year, while the smaller and more affordable Ghibli is performing quite well with almost 8,000 orders; the aging, but soon-to-be-replaced, GranTurismo models have about 5,000 orders.

Maserati Ghibli overtakes Levante, headed for Shanghai?

While earlier reports indicated that the next Maserati product out of the gate would be the Levante SUV, Motor Trend is now reporting that the Audi A7-shaped Ghibli has cut in line. Word is that we may see the new Ghibli as early as the Shanghai Motor Show in April.
Citing unnamed sources, MT predicts that the minds at Maserati now see a more pressing need to fight off the likes of the Mercedes-Benz E-Class and the BMW 5 Series than to go after luxury utes. However, if our spy shots of Ghibli prototypes are anything to go on, it's also likely that the sub-Quattroporte Maser won't be a traditional sedan. The car above's long nose, low roof and brief, sloping rear deck all bring to mind Audi's lovely A7, Meaning the Ghibli may fall into the always murky four-door-coupe/luxury hatchback genre.
Bi-turbocharged iterations of both a V6 and a V8 should make up the early powertrain choices for the Maserati, meaning the top-spec Ghibli should have loads of shove to match its promised good looks.