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Mazda reveals 25th anniversary edition MX-5 Miata alongside next-gen chassis

Ford may be celebrating the 50th anniversary of the Mustang this week, but it's not the only automaker with a sports car icon to fete at this year's New York Auto Show. Mazda is also celebrating the 25th anniversary of the MX-5 Miata with an array of 15 classic models. It's also showing off the chassis for the next MX-5, and unveiling a special 25th Anniversary Edition.
The special edition is based on the retractable hardtop model with either manual or automatic transmission, Bilstein shocks, a metallic red paint job with contrasting black roof and an off-white leather interior. Naturally, special badging can be found inside and out to set it apart from the record 940,000 other MX-5s sold to date, and just 100 examples will find their way to US buyers.
Along with the two-tone special, Mazda is also showing off the new Skyactiv chassis and engine that'll underpin and power the upcoming next-generation MX-5 (as well as an as-yet-to-be-determined Fiat Group roadster if the two parties can work out their differences). With a lower center of gravity that's also closer to the middle of the car, the new chassis promises even better balance and a good couple hundred pounds of weight savings over the outgoing model. Check it all out in the press releases below.

2014 Mazda3 configurator zoom-zooms to life

The 2014 Mazda3 is probably going to be on a lot of shopping lists, thanks to its striking good looks, clean interior treatment, fuel economy and driving character. If it happens to be on your personal list of new cars to test, you'll be happy to see that the configurator for Mazda's newest product has officially gone online.
In terms of build-your-own web items, configuring a 3 isn't much of a departure from the rest of the Mazda range. Most of the work comes from choosing one of the three trim levels - Sport, Touring and Grand Touring - and selecting either the 155-horsepower, 2.0-liter, Skyactiv four-cylinder or its larger sibling, the 184-horsepower, 2.5-liter, Skyactiv four. From there, a simple range of color and interior finishes are available, before a slim list of packages, options and accessories. Really, Mazda's made it easy to get through this build process.
Click on over to the configurator and take a look at the options, colors and prices for Mazda's newest five-door hatchback.

Mazda announces live-streaming vehicle intro on Xbox

In April, Mazda introduced a marketing campaign titled "Game Changers" to showcase how certain people have made significant impacts in their respective sports, and now it's the Japanese automaker that is changing the game by creating an innovative way to launch a new product. Mazda is teaming up with Xbox to offer a first-of-its-kind live-streaming global debut of a new product. Mazda didn't say which model will be debuted, but our guess is that it will be the next-generation Mazda3.
The actual reveal will take place at 9 pm on June 26 during a live concert from the band Metric in New York City, but there will be other live events preceding the concert in Melbourne, St. Petersburg, Istanbul and London. Mazda will be promoting the event on social media using the hashtag #GameChanger, and there is also a contest on Xbox where one winner will receive $2,500 to attend a music event of their choice. Scroll down for the full details of the contest and vehicle debut event.