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Mercedes making aggressive plans for Chinese market

Mercedes-Benz is preparing a major product offensive to counteract lagging sales in the Chinese market, aiming 20 new or updated models at the People's Republic in the next two years, according to a report by Reuters. The plan is part of MB's so-called 2020 Initiative, which will see the Stuttgart-based manufacturer dump 2 billion Euros ($2.67 billion) into its Chinese market vehicles in a bid to boost sales to 300,000 units by 2015.
Were it to succeed, China would become the largest market for the Silver Arrow, outpacing Germany and the United States. Leading the charge will be the redesigned E-Class, which is set to launch in China this week. That will quickly be followed by the S-Class, and eventually by the GLA-Class in 2014.
Mercedes has struggled in China, especially relative to its German competition, BMW and Audi. Where Mercedes saw a mere four-percent increase in 2012 sales to 206,150 units, Audi was up a staggering 32 percent, while BMW's numbers jumped 41 percent. While some voices, according to Reuters, accuse Munich and Ingolstadt of boosting their numbers through hefty incentives, the fact remains that Mercedes was just walloped by its competitors last year.

Mercedes-Benz GLA Concept gets mobbed in China

If the reception it received at the Shanghai Motor Show is any judge of marketplace acceptance, Mercedes-Benz has a hit on its hands in the form of the GLA Concept. And we can understand why - we're quickly becoming fans of Mercedes' recent styling language, as defined by new models like the CLA and this GLA Concept.
The big news on the exterior front are the headlamp clusters, which have frickin' laser beams attached to their foreheads embedded inside that are capable of projecting videos and images on a screen. Plus, a pair of video cameras are mounted on the roof that can be used to capture driving excitement or removed and taken with you. How cool is that? We just hope they have a substantial locking mechanism to prevent would-be thievery...
If the exterior is mostly ready for production, with a few of the more outlandish elements moved to the trash bin - like, for instance, laser-beam headlamps and removable action cams - the interior is a true custom job that screams concept loud and clear. There are all kinds of jewel-like finishes inside, along with transparent surfaces showing what looks like metal latticework underneath and some awfully thick looking leather with massive exterior stitching done by hand similar to what you'd find on a baseball glove.

New Mercedes-Benz S-Class Coupe spied in revealing state of dress

During a product briefing earlier this year, Mercedes-Benz told us that 2013 would be the "year of the S-Class." Makes sense, too, since the flagship Mercedes is so very close to finally showing its production-ready face. But the high-tech saloon isn't the only S-Class to talk about this year - quite the contrary. Seen here in decidedly revealing camouflage, the new S-Class Coupe will be joining its four-door compadre in the not-too-distant future, as well.
When it launches, the S-Class Coupe will officially do away with the CL-Class nomenclature. This doesn't come as a huge shock. After all, when the new E-Class coupe and convertible were launched, it officially marked the end of the long-running CLK-Class designation.
Thanks to the interesting camouflage seen here, we have a very good glimpse at how the S-Class Coupe will look when all of the molding and swirly paper are peeled off. Rakish body lines pulled from the CLS-Class meet a much more dynamic front fascia. Out back, there are horizontal taillamps rather than the vertical units used on the current car, and the whole package seems very svelte. Our spy photographer even posits that this will be "the best-looking car from Mercedes-Benz in ages."