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Ram 1500 Mossy Oak Edition ready to hit the woods

Among all the debuts at the Detroit Auto Show next week, Ram will remove the ghillie-suit veil from its 2014 Ram 1500 Mossy Oak Edition, but the truck's bigger - and more fitting - debut will take place later in the week at the Shooting, Hunting and Outdoor Trade (SHOT) Show in Las Vegas. The new Mossy Oak Edition is aimed at hunting, camping and fishing enthusiasts, and it will go on sale within the next couple of months with a base price of $39,985, not including $1,195 for destination.
With plenty of accolades already in the bag for 2013 (including Motor Trend Truck of the Year and Truck of Texas), the 2014 Ram 1500 is definitely getting plenty of attention, and the new camouflage job from Mossy Oak should help get a few more eyeballs on this truck. Starting with the Ram 1500 4x4 Crew Cab Outdoorsman, this special edition is only offered in three exterior colors - Black, Black Gold or Prairie Pearl (shown above) - to go with the Mossy Oak camouflage along the lower edges of the body as well as the upper edge of the cargo bed. Unlike the previous Mossy Oak Edition (2011-2012), buyers can now opt for the innovative RamBox system in which to store plenty of hunting, camping and fishing gear.
Inside, there's more camo on the center stack and door panels, and the headrests are embroidered with the Mossy Oak logo. Like the Outdoorsman, the Mossy Oak Edition comes standard with cloth seats in two available colors, but it adds in a new option: Katzkin leather in Espresso Tuscany with the Mossy Oak logo embroidered into the seatbacks. Scroll down for more information on the 2014 Ram 1500 Mossy Oak Edition.

2014 Ram Promaster recalled over stuck pedal fears

Ram's new, Fiat-derived cargo van, the ProMaster, is set to be recalled over concerns that the accelerator pedals could stick. The issue affects 9,655 ProMasters, with 7,935 vans in the US, 1,437 vehicles in Canada and 283 in Mexico.
There have been no reported injuries or crashes from the issue - according to The Detroit News, there haven't even been any customer complaints. The issue was reportedly discovered while Chrysler was testing the vehicle at its proving ground, which is what prompted the internal investigation. Still, it's unlikely that ProMaster vans will suffer from unintended acceleration issues, as each van is equipped with a brake-throttle override.
As of this writing, there's been no bulletin or activity from the National Highway Traffic Safety Administration.

Chrysler launches new Ram ads and gears up for Super Bowl XLV [w/videos]

Perhaps no car company has made bigger splashes in the last two years at the Super Bowl than Chrysler, and the automaker's marketing chief, Olivier Francois, said today that he plans to be all over the big game again in February.
Last year, the company made an ad featuring Hollywood icon Clint Eastwood. The spot achieved viral status quickly when pundits charged that Eastwood's lines were politically motivated; meant to appeal to progressive voters/viewers favoring a second term for President Obama. In 2011, agency Wieden & Kennedy burst into the game with a now famous commercial featuring Eminem. Both ads have supported Chrysler's "Imported from Detroit" marketing platform.
Francois briefed reporters Monday at the Detroit Opera House while he also debuted a new series of ads for the Ram brand.