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2015 Subaru Legacy to start at $21,695*

Subaru unveiled the 2015 Legacy at this year's Chicago Auto Show, and while the company was happy to tell us all about its new platform and features, it kept pricing a secret until now. The new all-wheel drive sedan arrives at dealers this summer with a starting price of $22,490, which includes its $795 destination charge, a $400 increase over last year's model with the CVT.
The Legacy takes advantage of a slightly larger, new platform, which Subaru claims is quieter. The 2.5-liter boxer-four-cylinder and 3.6-liter flat-six engines are carried over from the previous generation, but they see slight boosts in fuel economy. All models also now come standard with a CVT, and, of course, Subaru's Symmetrical All-Wheel Drive.
The range starts with the basic 2.5i trim at $22,490 that comes standard with more airbags than before and a 6.2-inch infotainment system with Bluetooth and iPod integration. The $24,290 2.5i Premium trim really improves things with standard dual-zone climate control, power driver's seat, leather-wrapped steering wheel, a 7-inch infotainment system and more. For $27,290, the 2.5i Limited adds a leather interior, 18-inch wheels, a Harmon/Kardon stereo, heated rear seats, fog lights, wood grain trim and more. A top-spec Legacy 3.6R Limited goes for $30,390 and comes with standard HID low beams.

Buy a Toyota GT86 and your wife will hate you

Marketing can be a very strange business. Convincing a man or woman (or child, really) that they absolutely cannot live without the latest, greatest new bit of technology oftentimes takes a unique approach. In the "online film promoting the Toyota GT86" you'll see below, created by agency Happiness Brussels, men are reverse-psychologied into thinking a new sports coupe will make them more masculine by getting their loved ones to hate them. Or something like that. We think.
In any case, we suggest you watch the video below to see how much fun men can have with a GT86 - or Scion FR-S or Subaru BRZ, presumably - at the expense of their significant others. Fair warning: There's a potential Not Safe For Work moment in the ad: beware of a brief male butt shot about 44 seconds in.
Marketing. Gotta love it. Unless you're married to a man. Or something like that. We think. Whatever, just watch.

Subaru is America's third most off-roaded brand

When you think of iconic off-road brands, where does Subaru fall on your radar? Somewhere in the middle? Perhaps near the bottom? Don't worry, you're not alone. Until recently spending some time in Bend, OR, where we drove the all-new 2015 Subaru Outback, we never really pegged the Japanese automaker to be a highly lauded brand among off-road enthusiasts, despite many of the company's products actually being quite capable when the going gets rough.
But the data says we're wrong. According to a 2013 J.D. Power study, Subaru vehicles have some of the highest use off road compared to other brands - of course "off road" here just means anything not on a paved road, so even gravel trails and tame two-tracks count in these statistics. Nearly 29.5 percent of its cars are used on trails and dirt roads, with only the Ram and Jeep brands besting that statistic, at 30.2 and 31.0 percent, respectively. Said another way, Subaru sold 424,683 vehicles in the US in 2013, meaning that some 125,281 saw off-road use. Mainstream brands like GMC, Ford and Chevrolet all trail Subaru, and even Land Rover comes in at less than 20 percent.
Some 34.7 percent of Outbacks are taken off paved roads, according to J.D. Power data.