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Subaru lifts leg at Super Bowl, goes with Puppy Bowl ads instead

There will be many automakers spending millions upon millions of dollars advertising in the Super Bowl next weekend, but Subaru will not be one of them. Instead, the automaker will be catering toward animal - specifically dog - lovers with a set of commercials for the 2014 Subaru Forester that will appear during Puppy Bowl IX on Animal Planet.
The ads all build on Subaru's reputation of being a dog-friendly brand, and its latest "Dog Tested. Dog Approved" campaign will feature four 20-second spots. Of the four, "Tailgate" and "On The Lot" are definitely the most entertaining, while "Let's Talk Financing" and, especially, "Lint Roller" are snoozers.
Scroll down to watch all four spots, and there's also a press release listing other initiatives Subaru is planning to attract dog lovers. If you like dog commercials, you should check out the newest spot from Volkswagen, too.

2015 Subaru WRX STI

In December, I put the 2015 Subaru WRX through its paces along some incredibly challenging roads in northern California, and to say I walked away impressed wouldn't really do my feelings justice. Say what you will about the way it looks, the new 'Rex is an awesome car, full stop. When it comes to all-weather sports sedans that won't break the bank, it's very tough to beat the WRX.
But then there's its big brother - the STI. The winged wonder. The rally superstar. The car that, to many - and to me - represents all that is right in the world of dirt-and-gravel thrills. Sharp as the WRX has always been, the hardcore STI model has always been a little bit sharper. But in recent years, that hasn't always been a good thing. What I've liked most about the WRX is the fact that it's not an always-on attack missile - it can be forgiving, easy to drive, and if I'm honest, reasonably comfortable. Because of that, in the WRX/STI debate, I've preferred the former for daily driving activities. I've always had a thing for That Wing, but in the outgoing car, the STI was never really far and away a more rewarding car to drive, and it offered exactly zero upgrades in terms of comfort or refinement.
The 2015 WRX is easily the finest example of Subaru's hot hatch sedan to date. But what happens when you try to turn the dial past 11? I headed back to NorCal, including a stop at the historic Mazda Raceway Laguna Seca, to find out.

2015 Subaru WRX caught testing in US on Mulholland

In April, we got our first glimpse at the 2015 2015 Subaru WRX - the car was caught in STI form in photos and in motion running around Germany's infamous Nürburgring. That's all well and good, but obviously Subaru will sell a good number of the hotter Impreza models here in the United States, and thus, it's nice to now see a video of the next WRX testing out in California, albeit in what looks to be non-STI form.
Originally posted on the Subaru Owners Club website, this video comes from YouTube user 31200MulhollandHwy. And that's quite appropriate, since the video clearly shows the now de-winged WRX prototype testing on the well-known - you guessed it - Mulholland Highway. Just like before, we're disappointed that the prototypes spotted testing don't appear to be as bold and beautiful as the WRX Concept that Subaru brought to this year's New York Auto Show. Nevertheless, we'll hold our final judgments until the camouflage is peeled away.
Have a look below to see (and hear!) the 2015 WRX running up Mulholland.