2002 Toyota Land Cruiser W/nav Roof 3rows Clean No Res on 2040-cars

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Consumer Reports says Toyota, Ford, Honda and Chevy are big winners in brand perception survey

According to Consumer Reports, the automotive brands that stand out in the minds of car buyers are, in order: Toyota, Ford, Honda and Chevrolet. This news comes after the magazine polled its readers, asking them to take into account vehicle quality, safety, performance, value, fuel economy, design/style, and technology/innovation - which are the factors that car shoppers are most influenced by.
It's important to note that this award is only about perception. In other words, it's perceived quality, not actual quality. "Often, perception can be a trailing indicator, reflecting years of good or bad performance in a category, and it can also be influenced by headlines in the media," said Jeff Bartlett, Consumer Reports deputy automotive editor.
The brand that made the biggest jump in perception amongst Consumer Reports readers is Tesla, which posted an impressive 47-point gain to finish in fifth place. Subaru is also notable for finishing in the top 10, despite being one of the smaller manufacturers doing business in the US. Scroll down below for all the details from Consumer Reports, if you're so inclined.

Toyota casts off in Ponam-31 motor yacht [w/video]

Some Japanese automakers focus purely on cars, while others dabble in all sorts of motorized transportation. Honda, for example, makes everything from motorbikes to jet aircraft. But while Toyota may be known principally for automobiles, it also makes a line of boats. And this is the latest.
The new Toyota Ponam-31 motor yacht is built around an aluminum hull with a flybridge and cockpit rear deck layout, similar to the Carver 32 on which this writer spent his childhood summers. It measures 31 feet overall and is powered by a pair of 3.0-liter turbodiesel four-cylinder engines derived from the Land Cruiser Prado (known in these parts as the Lexus GX 460) but marinized for nautical application. Toyota has even equipped its new Sports Utility Cruiser with such features as Drive Assist and a Virtual Anchor System.
Toyota expects to sell around 15 units of the Ponam-31 through its network of 49 dealers across Japan, with prices starting at 29,700,000 yen (about $27,500 at today's conversion rates). Scroll down below for a video, along with a press release, meant to show potential customers what's waiting for them.

Toyota C-HR Concept is a high-riding hybrid hatch [w/video]

Despite having the tendency to offer decidedly bland production cars, Toyota occasionally surprises us with interesting concept cars. Such is the case with the C-HR concept making its debut at the Paris Motor Show this week. It's a concept showing forward-thinking design that hints at "a type of crossover vehicle Toyota would like to bring to market," according to the automaker's release, and it rides on an all-new platform and uses a hybrid powertrain.
About that powertrain: Toyota isn't revealing anything, just saying that it will - brace yourselves - "deliver significantly improved fuel efficiency" (over what, exactly?) The car also uses a brand-new architecture, though it hasn't really revealed any major details about that aspect, either.
It's a high-riding, muscular thing, with a rakish hatchback shape. Should it reach production, Toyota says it would take the shape of a C-segment crossover. It'd be cool to see something like this hit the road someday, but for now, we won't hold our breath.