2000 Toyota Tundra 8 Cyl Trd Off Road on 2040-cars

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Toyota TRD Pro lineup coming next week

A mysterious Toyota commercial recently popped up on YouTube teasing a new TRD Pro lineup for the Tundra, Tacoma and 4Runner, and now we're getting our first official word straight from the automaker on the matter. Courtesy of its Facebook page, Toyota is promising that the TRD Pro models will be introduced on February 6th, ready to "conquer the great outdoors."
This date just so happens to mark the first day of the always-truck-friendly Chicago Auto Show, so while Toyota isn't saying as much, we're almost certain the trucks will show up next week in the Windy City. It's not clear what sort of upgrades TRD Pro brings, but it definitely includes black wheels and a tweaked front end featuring a thick, single-bar grille and bold lettering in place of the stylized Toyota logo (shown above on the Tundra).
Scroll down to see the video, and head over to Toyota's Facebook page to see a teaser image of the 4Runner TRD Pro.

2013 Toyota Avalon Hybrid

People, us included, make a big stink about the importance of family sedans. There's no doubt they're critical - they represent a huge slice of the market's annual sales and profits. However, despite accounting for far fewer transactions than the midsize sedan segment, the fullsize sedan is getting attention from manufacturers now that our market's entire lineup of those (slightly) smaller four-doors has turned over in the last two years or so. As most of the fullsize segment's mainstays derive a fair bit of their platform and powertrain technologies from their midsize cousins, these larger four-doors offer the potential for fatter profit margins, too. And with the newly stylish duds found on many of the industry's most successful midsize sedans, it's only right that automakers no longer think about fullsizers as big, squishy, vanilla family haulers with flat seats, vague steering and a thin layer of 'luxury' in the form of faux wood trim.
As manufacturers have again started diving into large sedans feet-first, the cars themselves have become sharper. The interiors are now of a higher quality and loaded with tech, while the exteriors have become further extensions of each manufacturer's design language. There's perhaps no greater example of this than the Chevrolet Impala and Ford Taurus, two models that evolved from subpar offerings into market leaders. This segment-wide transformation happened quite quickly, whether because of coincidental timing or because manufacturers are trying to get more out of their big cars, recognizing they account for a small portion of overall sales (just 3.5 percent of the new-car market in the first half of 2013).
The 2013 Toyota Avalon Hybrid is one such vehicle. We remarked on the changes to the V6 variant last year, and while we previously had a quick steer of the gas-electric hybrid, we figured the new model was worth a closer week-long look.

Toyota, Mercedes, BMW top automakers included in List of Best Global Brands

Interbrand, a consultancy firm, has published its 13th annual list of the best global brands. Besides seeing some shakeups at the top - Apple and Google unseated Coca-Cola (a company that has dominated the survey since its birth), the 100-item list features 14 automakers, most of which enjoyed double-digit gains in brand value.
Toyota managed to retain its spot as the study's top automaker. It finished the survey in 10th position overall (the same as last year), despite a 17-percent improvement in its brand value, from $29.33 billion to $35.34 billion. Mercedes-Benz, BMW and Honda all made the top 20, at 11th, 12th and 20th place, respectively. Hopping a ways down the list, we come across Volkswagen in 34th place, up from 39th in last year's study, with a brand value of $11.12 billion, a 20-percent improvement over 2012. Ford and Hyundai round out the automakers in the top 50, at 42 and 43.
Porsche made the largest year-over-year gain of any automaker, with its brand value increasing 26 percent to $6.47 billion. Chevrolet meanwhile, cracks the list for the very first time at 89th place. As Interbrand notes, Chevy's inclusion is notable because of the sheer number of vehicles it moves for General Motors and its recent push in developing markets. The final interesting note on this survey is the position of an automaker that takes its name and logo more seriously than perhaps any other - Ferrari. The Italian exotic manufacturer finished 98th out of 100, with just $4.01 billion in brand value, a six-percent improvement over 2012.