2001 Gmc Safari Sle Extended Passenger Van 3-door 4.3l on 2040-cars

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General Motors shaking up its marketing... again

One of the things that dogs the full comeback of General Motors is the instability of its marketing. That part of the automaker got yet another big shakeup today when GM confirmed what I have been tweeting for a few days - strong rumors that the Chevrolet and Cadillac ad accounts are walking to new ad agencies.
Cadillac, GM's luxury brand, is going into review from Fallon Worldwide, Minneapolis and the indications are that Campbell-Ewald, Chevy's old ad shop, will end up with most or all of it. C-E just announced that it was moving from its long-time home in Warren, MI to a new downtown Detroit office next to Ford Field, just blocks from GM.
The other shoe to drop shortly will be the shift of GM's most important brand, Chevy, from Goodby, Silverstein & Partners of San Francisco to McCann-Erickson of Troy, MI. McCann used to be the agency for Buick and GMC, as well as GM's corporate advertising, and has retained some pieces of business over the last few years. Sources have even told us that it was McCann that did a lot of the creative work on Chevy's new ad platform, Find New Roads. (Not to be confused with a former McCann tagline for Saab, "Find Your Own Road.")

GM dealers unhappy about pickup prices

The backlash is beginning. Following General Motors' price hike of the Chevrolet Silverado and GMC Sierra last week, dealers across the country are expressing their ire over increasing prices in the face of rebates and discounts on trucks from Ford and Ram.
Speaking to Automotive News, Sam Pilato, the general manager at Dimmitt Chevrolet in Clearwater, FL, Silverados are "selling very poorly." W. Carrol Smith, the president of Monument Chevrolet in the heart of truck country, Texas, said, "[GM's] position is that the vehicle stands on its own and it doesn't need a bigger rebate. That's not what the market is telling us."
According to AN, that's the general attitude amongst Chevy and GMC dealers across the country, where the twin pickups are getting butchered in sales by competitors offering up to $9,000 off their sticker prices. Part of the problem for GM is that its trucks are arriving on the market near the end of the current F-150's lifecycle, a fact that Ford has taken advantage of.

Chevy Silverado, GMC Sierra 4.3-liter EcoTec3 V6 nets 18 mpg city, 24 highway

There is no doubting that fuel economy has become an important factor in the highly competitive fullsize truck market, with the Ford F-150 EcoBoost V6 and Pentastar V6-powered Ram 1500 setting quite a precedent in recent years. Now it's General Motors' turn. The General has just announced that the new base V6 used in the 2014 Chevrolet Silverado and GMC Sierra 1500 models will return an EPA-estimated 18 mpg city and 24 mpg highway in two-wheel drive trim, regardless of cab configuration.
While these figures don't go so far as to earn GM any "best-in-class" fuel economy claims (thanks to the 25-mpg Ram 1500 HFE), this new 4.3L EcoTec3 V6 does edge the F-150 and Toyota Tundra while boasting best-in-class numbers for torque, payload and towing capacity among six-cylinder rivals. This all-new engine produces 285 horsepower and 305 pound-feet of torque, and it gives the 2014 Silverado and Sierra the highest towing rating among standard V6 models with a 7,200-pound towing capacity - besting the Ram by 700 pounds, the base F-150 by 1,100 pounds and coming within 200 pounds of the V8-powered Nissan Titan. Scroll down for the official press releases from Chevrolet and GMC.